Dan Hindin is Vice President, Global Digital Research & Analytics at Ketchum, where he leads a team of researchers and analysts to drive social insights and measurement for a wide range of clients in the consumer, corporate, technology and healthcare spaces and beyond.

Prior to joining Ketchum, he was the first person to be hired as a digital analytics specialist at Weber Shandwick, where he founded and built the Digital Analytics team in the Chicago office.

Dan holds a Master’s Degree in Integrated Marketing Communication from Northwestern University’s Medill School, where he participated in the Media Management crossover program at the Kellogg School of Management and served as Managing Director of the student-run blog, Vitamin IMC.

Previously, he worked as editor and community manager of leading PR industry blog Spin Sucks. He also worked in sales and as a newspaper reporter, editor, and columnist earlier in his career and was named an inaugural board member of Social Media Club Chicago, where he served as Communications Director.